When can improving the property before selling destroy rather than create value?

Category: Selling & Exiting

Improvements may destroy value when they are overly specialized, poorly aligned with buyer demand, unlikely to produce sufficient income, or completed without understanding the property’s highest and best use.

Owners sometimes invest based on personal preferences or past operating needs rather than what future investors or owner-users will value.

Before committing major capital near an exit, determine whether the improvement will increase income, reduce buyer risk, broaden marketability, or strengthen the negotiating position. If it does none of these, preserving capital may be the better decision.